According to the latest research by Behaviours & Attitudes (January 2014), the RTÉ News Now app is the most used and recognised news app in Ireland. The app has been downloaded more than 1.16 million times and has a strong international following with international users accounting for over one fifth of these downloads. 24% of RTÉ News Now app users use the app on a daily basis
The RTÉ News Now service was first launched in 2008 on Mobile and was then made available on the web in 2009, on iPhone in 2010, on iPad and Android in 2011 and on Windows in 2012. The success of the service and apps contributed to the launch of the RTÉ News Now TV Channel in 2012, Ireland’s first rolling News and Current Affairs Channel available on Saorview and UPC.
The new RTÉ News Now app features:
- Easy access to more than 28 content categories across news, sport, and entertainment
- Push notifications for breaking news stories
- Personalise your news feeds
- Save stories to read later
- Sign-In and synchronise your news feeds across multiple devices
- Offline browsing
- Watch & listen live – RTÉ News Now, RTÉ Radio 1 and RTÉ 2fm
- Quickly stream audio & video clips
- Pre & post match analysis, live match trackers and latest sports results
- Browse galleries and discover the latest music, books and films in our new reviews section
- Get local weather forecasts
- Send photos and video directly to our journalists from your phone or tablet
- Easily share your favourite stories via email, Facebook or Twitter.
RTÉ News Now app – B & A Research Findings (January 2014):
- The RTÉ News Now app accounts for 70% of RTÉ App traffic
- Of the 1 million Irish adults who have now used a news app, over 4 in 10 of these have used RTÉ News Now (440,000 pop. est.)
- The market leader among 35-44 years and ABC1s
- 24% of RTÉ News Now app use the app on a daily basis
- The heaviest users are people aged between 35 and 54. Men are using the app more frequently than women
- Fairly even spilt between iOS and Andriod downloads, but iPhone users are consuming more content than android users
- Trustworthy news content is a key attraction of the RTÉ News Now App
- The Irish News content is the key benefit of the app to users.
Find out more
About RTÉ Digital
RTÉ Digital is responsible for leading RTÉ’s digital strategy and for www.RTÉ.ie, the leading Irish website in Ireland, and RTÉ Player, Ireland’s most popular VOD Service.
A central part of this strategy is to ensure RTÉ’s content is available wherever and whenever the audience requires. RTÉ Digital has harnessed the collective digital expertise of the organisation to bring high-quality content and services to Irish and international audiences across a range of platforms, devices and markets. In addition, RTÉ Digital manages and is developing its stable of industry-leading digital platforms and services RTÉ.ie, RTÉ Player and RTÉ News Now.
RTÉ Digital’s key priorities are to meet the needs of audiences now and in the future through innovation and technology, engagement with social media, and by playing an active role to support the Digital Economy. The division also seeks to develop partnerships with industry-leading companies and organisations, in the areas of technology, design, device manufacture and content provision.
About RTÉ News
RTÉ News looks to provide world-class coverage of major news stories, and in particular events that have a direct impact on Ireland and many of our audience. RTÉ News provides a wide range of quality programming featuring in-depth analysis, topical reports, debate and investigative journalism. With a comprehensive range of bulletins and programmes in both Irish and English, RTÉ News is available throughout the day on the RTÉ News Now channel, on the RTÉ News Now app and at www.rte.ie/news.
About RTÉ News Now.
In 2013 there was increased focus on the RTÉ News Now website and news channel. The number of downloads of the News Now App passed one million, as mobile consumption of News continued to grow. The number of Twitter followers to RTE News’ Twitter account passed 190,000 – the largest Twitter News account in Ireland.
The number of hours of live content on the RTÉ News Now TV channel grew from 35% to around 55%, with the introduction of Morning Edition, new live bulletins at 1700 (in Irish) and during the afternoon.