Sport for Business recently published their “Most Influential Women in Irish Sport List”. Headed up by industry vetern, Rob Hartnett, the organisation’s ambition is to foster a growing community of sporting and business leaders, both of the present and the future, and harness the passion of sport and the power of business.
RTÉ Digital’s Managing Director Múirne Laffan features as one of the “Most Influential Women in Irish Sport” along with industry leading women such as Elaine Carey – Chief Commercial Officer at Three, Linda Hoey – Host Services Manager for the Rugby World Cup, Maeve Buckley, Interim CEO of the Federation of Irish Sport, and Sinead McNulty- Head of Sport at DIT, to name but a few. For a comphrensive list of Ireland’s most influential women in Sport click here
From the article:
Múirne Laffan is Managing Director of Digital at RTE and will have primary responsibility for the rolling out and expansion of GAA Go, the new joint venture aimed at bringing Gaelic Games to international audiences via subscription based streaming.
This is perhaps one of the most significant projects of the decade for Irish sport and the GAA and RTE are following a model successfully laid down in the United States by Major League Baseball and the NFL.
Laffan has been with RTE since 2001 and sits on the Executive Board. Prior to that she spent ten years on Madison Avenue as a senior executive within the New York offices of McCann.